Bangkok – Shanghai, October 2021

VNU announces new dates for ASEAN’s B-2-B Pet Industry Partnership Hub, as vaccination plans and Covid situation are getting clearer in the ASEAN region.

Although vaccination programs are increasingly speeding up in Thailand, Vietnam, Indonesia and other ASEAN countries, travel restrictions continue and the timeline to reopen the countries looks longer than expected. The control of the pandemic has also met extra challenges in the recent months with further delays in the overall Asian region recovery plan.

Pet Fair South East Asia postponed to October 26-28, 2022

The organizers VNU Asia Pacific and VNU Exhibitions Asia have announced that Pet Fair South East Asia will return to its initially scheduled event cycle, therefore taking place from October 26-28, 2022 in Hall 103-104 at the BITEC International Exhibition Center in Bangkok.

Prior to the in-person show in October 2022, the third edition of Pet Fair South East Asia’s virtual event series ‘PreConnect’ will be held from February 16-18, 2022. The second edition of PreConnect back in June 2021 successfully connected 300 pet industry players from 61 different countries. Nearly 50% of the visitors consisted of South East Asia-based Distributors & Wholesalers seeking for new partnerships in their respective growth markets.

In addition to the Virtual Event in February 2022, the organizers furthermore plan to hold an in-person PreConnect Event at a hotel in Bangkok in June 2022, which will consist of a Press Conference, various Conference Sessions as well as a Sunset Networking Event.

“With the ongoing uncertainty in regards to travel restrictions into Thailand, we would like to ensure that our international exhibitors and buyers have planning security in regards to their participation at Pet Fair South East Asia in Bangkok” states Pet Fair SEA Project Leader Johannes C. Kraus. “Nevertheless, we hear almost on a daily basis, that everyone in the industry is determined to finally return back to the show floor in order to talk business and potential partnerships face-to-face again. In this context, we are looking forward to welcome the international pet industry to the city of Bangkok in October 2022 for three exciting days of Learning, Deal-Making and Celebration.”

About Pet Fair South East Asia

With its mission to create an ASEAN Pet Industry Hub for Distribution, Retail and Sourcing of Pet Food, Pet Supplies and Veterinary Products, Pet Fair SEA is the South-East Asian edition of the ‘Pet Fair Network’, the world’s largest innovation hub for the global pet industry with shows in Shanghai, Beijing, Guangzhou, and Bangkok. Pet Fair SEA provides international pet brands with a strategic platform into South East Asia’s fast-emerging pet markets uniting the region’s key distribution and retail players. With Thailand ranking the 4th largest pet food exporting country worldwide, the show furthermore serves as a Global Pet Food Sourcing Hub. Pet Fair SEA is scheduled to take place from 26-28 October, 2022 in Bangkok, Thailand and will feature a comprehensive Hosted Buyer Program.

More information on Pet Fair SEA and the upcoming virtual PreConnect event can be found at

About VNU Asia Pacific

VNU Asia Pacific is part of the VNU Group, a globally operating exhibition company with offices in Utrecht, Shanghai and Bangkok, and consolidates the international exhibition business of Royal Dutch Jaarbeurs. In South East Asia, Jaarbeurs has formed a Joint Venture with TCC Assets, a leading corporate conglomerate in the fast-growing region. From its business hub in Bangkok, VNU Asia Pacific covers all key exhibition markets in South East Asia. The company’s constantly evolving show portfolio includes brands from the AgriTech, Animal Husbandry, Animal Companion, Food, Life Sciences and Biotechnology industries. For more information, please visit

About VNU Exhibitions Asia

As one of the earliest exhibition organizers in China, VNU Exhibitions Asia has been a leader in China’s exhibition industry for more than twenty years. Through the joint efforts of over 300 outstanding employees, the company hosts more than 35 top exhibitions and conferences in China and abroad each year, with a total exhibition area of over 1,000,000 square meters. The company is headquartered in Shanghai, China. For more information, please visit

Contact Details

Media Enquiries:               Saengtip Techapatiphandee | [email protected] (VNU Asia Pacific)

Project Enquiries:              Johannes Kraus | [email protected] (VNU Asia Pacific)
Chanaporn Chinotaikul | [email protected] (VNU Asia Pacific)