The pet food industry is not immune to global crises. This became once again evident during the latest Interzoo edition in Nuremberg, where increasing raw material prices, production shortages and the lack of shipping containers were much-discussed topics on the show floor. In particular, pet food production shortages keep posing constraints in regard to the international expansion plans of European brands and manufacturers in 2022.
As a consequence, an increasing number of European companies are turning their eyes to Thailand, a country that is well-known within the international pet industry for its pet food production industry.
Long-standing manufacturing know-how, international quality standards, availability of raw materials, and geographical proximity to major Asian consumer markets are just some of the reasons why Thailand has managed to develop into the world’s 4th largest exporter of pet food in recent years.
The largest demand for private label pet food from Thailand in 2020 came from companies from the United States (total value of 1.6 billion USD), followed by Japan (total value of 463 million USD), Italy (total value of 290 million USD) and Australia (total value of 106 million USD).